Making & Marketing a Successful Art & Craft Business with Fiona Pullen - Delivered from publisher, Allow 3-5days for delivery
- Price
- £12.99
- Availability
- Out of stock ~ Discontinued
- Delivery
- This product can only be shipped to the UK mainland.
Description
Fiona Pullen, owner of The Sewing Directory, covers every aspect of setting up a small creative business clearly and simply; giving advice on the importance of identifying markets, focusing on a USP (unique selling point), assessing the competition, making sure the price is right and setting goals. Also included are sections on product photography and videography, branding and legal matters.
Particular emphasis is placed on online selling, with detailed information on markets, blogging, using social media and the importance of analytics and SEO (search engine optimisation). Information on offline selling is included too, with notes on selling at craft fairs, trade fairs and markets, selling through retail outlets, running courses and workshops, and featuring work in the media.
Every chapter is supported by practical activities to help you apply the lessons to your business, along with insights and advice from dozens of successful business professionals including Debbie Shore, Torie Jayne and Laura Strutt.
This item is sent directly from the publisher. Please allow 3-5 days (UK Mainland Only)
Delivery & support
Orders over £30 benefit from FREE delivery. Most orders delivered to a UK address will arrive within 5-7 working days, however, we acknowledge that delivery times to some outlying areas may occasionally take a little longer.
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There is an option to select express delivery at the checkout, the cost of which will vary depending on order size. Alternatively, you can contact us on 0800 980 1123 for a postage quote.
See here for information about international postage rates.
- Artist
- Fiona Pullen
- Brand
- Search Press
- Format
- Book